Successful Media Engagement: A Guide for ISPs

Session description:

ISPs operate in a highly competitive and dynamic market. The Internet has also revolutionised how consumers interact with the media and directly with companies online. A successful Internet company needs to understand how to successfully engage with a changing media landscape in order to build product and brand awareness. Join one of South Africa’s experts in building a community of Internet users for some advice on engaging with consumers online.

Target audience:

ISP marketing staff

Presented by:

Jan Vermeulen - Senior Journalist: MyBroadband

Prerequisites:

None